Storytelling in design : defining, designing, and selling multidevice products

Bibliographische Detailangaben

Titel
Storytelling in design defining, designing, and selling multidevice products
verantwortlich
Dahlström, Anna (VerfasserIn)
Ausgabe
First edition
veröffentlicht
Beijing, Boston, Farnham, Sebastopol, Tokyo: O'Reilly, December 2019
© 2020
Erscheinungsjahr
2019
Erscheint auch als
Dahlström, Anna, Storytelling in Design, 1st edition, [Erscheinungsort nicht ermittelbar] : O'Reilly Media, Inc., 2019, 1 online resource (300 pages)
Erscheint auch als
Dahlström, Anna, Storytelling in design, First edition, Beijing : O'Reilly, 2019, 1 online resource (415 pages)
Erscheint auch als
Dahlström, Anna, Storytelling in design, First edition, Beijing : O'Reilly, 2019, 1 Online-Ressource (xx, 393 Seiten)
Medientyp
Buch
Datenquelle
K10plus Verbundkatalog
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Inhaltsangabe:
  • Why Storytelling Matters? - The Anatomy of a Great Story - Storytelling for Product Design - The Emotional Aspect of Product Design - Defining and Structuring Experiences with Dramatury - Using Characters in Product Design - Defining the Setting and Context of Your Product - Storyboarding for Product Design - Visualizing the Shape of Your Product Experience - Applying Main Spots and Subplots to User Journeys and Flows - Choose-Your-Own-Adventure Stories and Modular Design - Allplying Scene Structure to Wireframes, Designs, and Prototypes - Presenting and Sharing Your Story. -- By examining tried-and-tested storytelling principles from film, fiction, and music and applying them to the context of design and business, this book takes you on a journey to explore why storytelling matters and how you can apply it to your multi-device design projects and to your organization. For UX designers who want to learn how to apply simple storytelling tools, this comprehensive guide is a must. - Understand the role of storytelling and why it matters in multi-device design - Learn how to apply storytelling principles and tools to your project - Define multi-device interaction design, and create a better user experience across devices - Use storytelling principles to tell, sell, and present your multi-device design work - Take advantage of case studies and examples of DOs and DON'Ts